Friday, August 31, 2012

iProf launches Digi Library with free content


iProf Learning Solutions, a tablet-based education content provider, is taking the concept of e-learning a step ahead with the new Digi Library.
The Digi Library would provide preparation material for competitive exams such as engineering, medical, CAT and IAS, along with course packs for class XI and XII.
However, within the next few weeks the company plans to add course material for all classes starting from nursery to high school.
iProf has secured Rs 22 crore from investment company Norwest Venture Partners (NVP) and technology venture capital fund IDG Ventures India.
The content on the library would be available free of cost for students.
Sanjay Purohit, Chief Executive Officer, iProf, said that revenues would be generated from two streams — services and home-delivery of digital content for offline access.
He added that the paid services would include live chat with teachers, virtual classes, drop-box for questions and clarifications and one-on-one mentoring sessions.
“There is something schools, hospitals and retail shops have in common in India. There would never be enough of any of them. That is why leveraging technology for these sectors is so important,” said Sudhir Sethi, Founder Chairman and Managing Director, IDG Ventures India.
He added that there was no question of charging for content as that is not a scalable model, especially since content is available free of cost across the world.
Forty schools across India have already subscribed to the Digi Library, which can be availed by institutions as well as individuals.
Sanjay Purohit said they have seen more demand coming from tier-II and III cities and smaller towns as compared to saturated cities such as Delhi.
He also added that by mid-2013 they would add higher education content on the Library and are in talks with international universities for partnering with content for the same. They are also in talks with Indira Gandhi National Open University for study materials for college-level education. aesha.datta@thehindu.co.in

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